Blizzard Donates $800,000

[Demon_Skeith]

From a press release from the Make-A-Wish Foundation: on April 29th, Blizzard brought out 10 Make-A-Wish children and their families to the Blizzard campus, which was made possible by World of Warcraft players.

Players who purchased the Moonkin Hatchling Pet were, in part, donating money to the Make-A-Wish Foundation, which fulfills wishes made by children who have a life-threatening illness. Blizzard Entertainment donated $800,000 to the Make-A-Wish Foundation, which was 50% of the total sales revenue for the in-game pet. The companies were celebrating World Wish Day, which was on April 29th, by inviting young game enthusiasts and their families to see how Blizzard Entertainment makes their games.

Blizzard CEO and co-founder Mike Morhaime commented on his pride in WoW players.

We've had a long relationship with the Make-A-Wish Foundation and are proud to help contribute to the great work they do for children...we're also proud of the spirit and generosity of our players – their enthusiasm for World of Warcraft and for supporting a good cause made this donation possible.

source

 

[gami]

Awww, this is really lovely that they give some profits to good causes. Not many companies do that after all.
But it would have been better if they donated money to medicine research to PREVENT serious illnesses etc.

 

[Colour]

how cheap are they only 50% they already make a lot and its only the kids that really need it

(this from my point of view as they probably advertised the pet as donating to charity)

 

[KennyC1139]

Gota love blizzard , i love their games , all of them and now they show that they are such a good company by donating to kids that need it. amazing.