Crunchyroll Purchases Right Stuf

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Yesterday, Crunchyroll announced its acquisition of Right Stuf, a popular online video publisher and distributor of anime products. The anime streaming service touted its merger leading to an expanded eCommerce platform that would allow it to serve a wider array of customers with anime goodies. However, the CEO of FAKKU, the world’s largest distributor of adult manga, said Crunchyroll left out one important detail of its acquisition: the removal of hentai.

Crunchyroll, the internet’s leading anime streaming service, includes explicit content—up to a point. Over the years, as anime has become more popular, the streamer has become more conservative in its offerings, specifically with its figurines and shows. The surge in anime popularity, however, has also allowed it to assume juggernaut status in the space. In March, Crunchyroll merged with its then-competitor, Funimation, making it the largest conglomerate of anime. And now it’s added yet another anime Infinity Stone to its gauntlet with its purchase of yet another online anime distributor, Right Stuf.
 
Good to know Crunchyroll is going to be more kid-friendly on a service that can have dark themes and other serious content in their anime. Who do they really think they are catering to here?
 
Hopefully, this would mean more anime series would be sold on DVD and Blu-Ray on Right stuff.
 
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