The Epic Games Store has continued giving out free games weekly since its inception, and Epic Games founder Tim Sweeney says game developers are seeing better sales after they've put their game up on the store for free.
In an interview as part of our Play for All coverage, Sweeney explains that giving players the choice to try a genre for free has led to many recognizing their love for it, and inspired additional sales as a result. He doesn't mention specifics, but does say that developers have noticed an increase in sales across other platforms and stores after their games have been included as part of the free initiative.
"People have discovered a lot of great games that way. It's been a benefit for game developers. Most developers who launch their games for free on the store found that their sales on Steam and on console platforms actually increased after they went free on Epic because of increased awareness and so it's been a really positive thing and it's brought tens of millions of new users into the Epic Games ecosystem and that's been a wonderful thing for the company."
In an interview as part of our Play for All coverage, Sweeney explains that giving players the choice to try a genre for free has led to many recognizing their love for it, and inspired additional sales as a result. He doesn't mention specifics, but does say that developers have noticed an increase in sales across other platforms and stores after their games have been included as part of the free initiative.
"People have discovered a lot of great games that way. It's been a benefit for game developers. Most developers who launch their games for free on the store found that their sales on Steam and on console platforms actually increased after they went free on Epic because of increased awareness and so it's been a really positive thing and it's brought tens of millions of new users into the Epic Games ecosystem and that's been a wonderful thing for the company."
*Cough Cough* GTA V Cough* Cough* I mean Epic also went offline for 24 hours which I have never seen that happen before lol.
It will be on my list to play at some point! Love collecting free games!