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FUT Birthday is one of the few FIFA events that you can mark in your calendar every year. Birthdays need to be celebrated big time, and EA Sports usually does that with new special cards, tokens, and SBCs.
To be completely honest with you, it will still take some time until the promo starts. So why do we write about it now, while Ultimate Team is all about the FIFA World Cup? Believe it or not, FUT Birthday has already been leaked. And what we know right now looks pretty dope, which is why we want you to see it as well.
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FUT Birthday In FIFA 23
With the upcoming FUT Birthday event, it's time for EA Sports to throw the annual birthday party in Ultimate Team. On March 19, 2009, the Canadian developers completely changed the way we play FIFA forever. FUT will be 14 years old with FIFA 23. We do feel extremely old right now... at least we can look forward to improved special cards and a swap system in which tokens can be exchanged for further rewards.
At least that's how it was with FUT Birthday in FIFA 22... tokens were often hidden in an SBC or had to be unlocked as objectives. The grind was worth it, though, as decent packs or player picks could provide some strong cards for your club.
FUT Birthday Release Dates Explained
Similar to the Ones to Watch objects at the start of every FIFA, FUT Birthday always takes place over the same time period – around March 19, to be precise. However, this is not a Friday in 2023, which is why we are assuming the release to happen on March 17, 2023. Whether the event will once again run for two weeks and be expanded with separate mini-releases is currently still unknown.