- Credits
- 51,216
The world's largest videogame retailer still believes disc-based media will be the primary method of entertainment delivery for the foreseeable future.
GameStop, which operates more than 6,500 stores worldwide, recently began testing several digital initiatives this year, including a new program where customers can buy downloadable content at the store to have sent to their consoles at home.
But don't take these moves as an acknowledgment from GameStop that a digital shift in gaming is coming anytime soon. Shawn Freeman, manager of GameStop's digital business, says its "buy, sell, trade" model is still very much alive.
"Our core business is still very strong and we're still very excited about the advances in that side of the business," Freeman told IGN. "If you think about this year with motion controllers and 3D gaming, we feel like there's a ton of advancement going to happen in that spectrum of gameplay."
"We still see a lot of growth on that side and will require, I still think, physical delivery for quite awhile as that technology continues to outstrip advances in bandwidth and storage," he added.
GameStop announced today plans to purchase Kongregate, a free-to-play, browser-based gaming portal to help strengthen its digital offerings, attract new users, and expand its reach.
"These are not mutually exclusive environments," Chris Petrovic, General Manager of GameStop's of digital ventures told IGN.
"I think, much like we've seen in other media, there are times and places where consumers will want a certain gaming experience that will be fulfilled by a console and by immersive living room experiences. But I also think there are times where users will want to play other games that aren't as immersive or time consuming because of their own situation, whether they're at work or on the go."
Petrovic said these types of business moves are positioning GameStop for the future.
"We know our consumers don't play one type of game and that's it," he said. "They play games across a variety of platforms and portals, and we think there's going to continue to be a healthy mix, and by virtue of having this mix as part of the GameStop offering, we'll be able to engender more gameplay and more time spent spent overall with a gamer's life and day."
source
This article makes me happy that I shop at GS.
GameStop, which operates more than 6,500 stores worldwide, recently began testing several digital initiatives this year, including a new program where customers can buy downloadable content at the store to have sent to their consoles at home.
But don't take these moves as an acknowledgment from GameStop that a digital shift in gaming is coming anytime soon. Shawn Freeman, manager of GameStop's digital business, says its "buy, sell, trade" model is still very much alive.
"Our core business is still very strong and we're still very excited about the advances in that side of the business," Freeman told IGN. "If you think about this year with motion controllers and 3D gaming, we feel like there's a ton of advancement going to happen in that spectrum of gameplay."
"We still see a lot of growth on that side and will require, I still think, physical delivery for quite awhile as that technology continues to outstrip advances in bandwidth and storage," he added.
GameStop announced today plans to purchase Kongregate, a free-to-play, browser-based gaming portal to help strengthen its digital offerings, attract new users, and expand its reach.
"These are not mutually exclusive environments," Chris Petrovic, General Manager of GameStop's of digital ventures told IGN.
"I think, much like we've seen in other media, there are times and places where consumers will want a certain gaming experience that will be fulfilled by a console and by immersive living room experiences. But I also think there are times where users will want to play other games that aren't as immersive or time consuming because of their own situation, whether they're at work or on the go."
Petrovic said these types of business moves are positioning GameStop for the future.
"We know our consumers don't play one type of game and that's it," he said. "They play games across a variety of platforms and portals, and we think there's going to continue to be a healthy mix, and by virtue of having this mix as part of the GameStop offering, we'll be able to engender more gameplay and more time spent spent overall with a gamer's life and day."
source
This article makes me happy that I shop at GS.
