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Google's Accelerated Mobile Pages (AMP) project will debut early next year with many publishing, advertising and analytics partners on board. AMP is meant to make web pages much leaner for mobile so that they load faster on low-performance devices, such as most smartphones.
AMP is an open source framework that uses a subset of HTML5 features and eliminates all of the things that make pages load much more slowly these days.
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People with older smartphones, and users who have a low bandwidth limit, and slower speeds will benefit most from these Accelerated Mobile Pages.
Hopefully, these new AMP mobile websites are not too basic looking where AMP websites look like a text file with embedded pictures, video, outdated looking word fonts, and outdated website themes like from the 1990s where a lot of websites look like a text file with pictures and videos which are poorly arranged and formatted.
I kind of prefer current mobile sites compared to using apps because I find sometimes the mobile site has more features, and a nicer design than the app. I feel these new AMP sites may take away some nice features which are found on mobile sites, and make a mobile website work more like a basic app which you can just read articles, like/bookmark articles, but don't have more advance features like a good commenting system, recommended articles, forums, polls, and a nice image gallery.
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