E3 No Sony E3 2019

cm2

Well-Known Member
Full GL Member
Credits
18,602
Just read on Sony is not going to participate in E3 2019, from Siliconera and Gematsu:

The reveal was brought up in an Entertainment Software Association press release about E3 2019, then confirmed by a statement Sony made to Game Informer. Instead, the Sony representative said that the company will look for other avenues to connect with fans and deliver news.

“As the industry evolves, Sony Interactive Entertainment continues to look for inventive opportunities to engage the community,” the company told Game Informer in a statement. “PlayStation fans mean the world to us and we always want to innovate, think differently and experiment with new ways to delight gamers. As a result, we have decided not to participate in E3 in 2019. We are exploring new and familiar ways to engage our community in 2019 and can’t wait to share our plans with you.”

When asked if Sony plans to host an off-site event around E3, similar to Electronic Arts’ EA Play event, Sony Interactive Entertainment senior vice president of communications Jennifer Clark said, “We will not activate or hold a press conference around E3.” A Sony spokesperson further told Polygon, “We will not be programming around E3.”
 
Last edited:

cm2

Well-Known Member
Full GL Member
Credits
18,602
Either that or probably they haven't got enough new exclusive games or things to show yet that justify the cost of participating in the 2019 E3.
 

IntoxNitram

GamingLatest Slave
Staff member
Administrator
Credits
536
Surprising. Think it means PS5 is right around the corner and/or they felt bad for not doing a PSX this year so next years PSX is going to be the start of them hosting a show themselves to show everything out of competition with other companies.
 

cm2

Well-Known Member
Full GL Member
Credits
18,602
Just read on Sony’s Shawn Layden explaining further on the reasoning,from dualshockers:

Layden said that when E3 first began back in 1995, the trade show was mainly centered around retailers and journalists. Retailers would come to the show looking to put new gaming products in their stores while journalists would report to their audiences the new games and tech that they saw. “And there was no internet to speak of. So a trade show at that time of year for this nascent industry was exactly what we needed to do,” Layden said.

As E3 is now though, it has become less focused on pitching products to retailers which was once one of the core tenants of the show. Additionally, the June date in which E3 takes place annually is too late in the year to sell retailers on products anyway. “Now we have an event in February called Destination PlayStation, where we bring all retailers and third-party partners to come hear the story for the year,” Layden described. “They’re making purchasing discussions in February. June, now, is just too late to have a Christmas holiday discussion with retailers. So retail has really dropped off. And journalists now, with the internet and the fact that 24/7 there is game news, it’s lost its impact around that.”

Layden went on to say that E3 has failed to adequately change over the years which has led to it becoming less and less important in the grand scheme of things. “So the trade show became a trade show without a lot of trade activity. The world has changed, but E3 hasn’t necessarily changed with it,” he stated.

Layden went on to also say that E3 has instead become a place where fans expect big announcements which doesn’t always line up with PlayStation’s current strategy of creating video games. “And with our decision to do fewer games — bigger games — over longer periods of time, we got to a point where June of 2019 was not a time for us to have a new thing to say,” he told CNet. “And we feel like if we ring the bell and people show up here in force, people have expectation ‘Oh, they’re going to tell us something.'”

“Can E3 transition more into a fan festival of gaming, where we don’t gather there to drop the new bomb? Can’t it just be a celebration of games and have panels where we bring game developers closer to fans?” he suggested.
 

Demon_Skeith

Administrator
Staff member
Administrator
Credits
76,242
Just read on Sony’s Shawn Layden explaining further on the reasoning,from dualshockers:

Layden said that when E3 first began back in 1995, the trade show was mainly centered around retailers and journalists. Retailers would come to the show looking to put new gaming products in their stores while journalists would report to their audiences the new games and tech that they saw. “And there was no internet to speak of. So a trade show at that time of year for this nascent industry was exactly what we needed to do,” Layden said.

As E3 is now though, it has become less focused on pitching products to retailers which was once one of the core tenants of the show. Additionally, the June date in which E3 takes place annually is too late in the year to sell retailers on products anyway. “Now we have an event in February called Destination PlayStation, where we bring all retailers and third-party partners to come hear the story for the year,” Layden described. “They’re making purchasing discussions in February. June, now, is just too late to have a Christmas holiday discussion with retailers. So retail has really dropped off. And journalists now, with the internet and the fact that 24/7 there is game news, it’s lost its impact around that.”

Layden went on to say that E3 has failed to adequately change over the years which has led to it becoming less and less important in the grand scheme of things. “So the trade show became a trade show without a lot of trade activity. The world has changed, but E3 hasn’t necessarily changed with it,” he stated.

Layden went on to also say that E3 has instead become a place where fans expect big announcements which doesn’t always line up with PlayStation’s current strategy of creating video games. “And with our decision to do fewer games — bigger games — over longer periods of time, we got to a point where June of 2019 was not a time for us to have a new thing to say,” he told CNet. “And we feel like if we ring the bell and people show up here in force, people have expectation ‘Oh, they’re going to tell us something.'”

“Can E3 transition more into a fan festival of gaming, where we don’t gather there to drop the new bomb? Can’t it just be a celebration of games and have panels where we bring game developers closer to fans?” he suggested.
or they could have said. "we're working on PS5 and we have nothing more to show at this time"
 

KoolSoul

Well-Known Member
Full GL Member
Credits
38
Man thats crazy! well, I guess being secret will enable suspense for people who own the console and its games...
Would be interesting of what they will reveal for next year. That is if they do a conference
 

froggyboy604

Moderator
Staff member
Moderator
Credits
44,315
it's purpose has been killed by things like the Nintendo Direct and the actual internet itself.
I agree the Internet has killed E3 purpose.

I also feel television shows about video games, and local TV news stories about video games may of made fewer people read stories about E3 because they can get information about video games by watching a TV show about video games, or local TV news stories about video games.

Many people may still get their video game related news from television if their TV service has channels, TV shows, and news stories dedicated to video games,
 
Top