Read from tweaktown:
The number of gamers across the globe is on the rise, and now half of the world's population plays video games.
There are now an estimated 3.7 billion people that play video games, analyst firm DFC Intelligence said in a new market report. The new figure indicates that the number of gamers worldwide has risen by 700 million people in the last 3 years. Back in 2020, DFC estimated that more than 3 billion people played video games.
"The reality is the overall number of video game consumers is fairly meaningless and mainly used for grabbing headlines. The actual core consumer base is only about 10% of the 3.7 billion. Furthermore, that 10% needs to be further sub-segmented to obtain the true addressable market for a specific product."
The number of gamers across the globe is on the rise, and now half of the world's population plays video games.
There are now an estimated 3.7 billion people that play video games, analyst firm DFC Intelligence said in a new market report. The new figure indicates that the number of gamers worldwide has risen by 700 million people in the last 3 years. Back in 2020, DFC estimated that more than 3 billion people played video games.
"The reality is the overall number of video game consumers is fairly meaningless and mainly used for grabbing headlines. The actual core consumer base is only about 10% of the 3.7 billion. Furthermore, that 10% needs to be further sub-segmented to obtain the true addressable market for a specific product."
