WoW Costs $200 Million to Maintain

[Demon_Skeith]

It costs Blizzard Entertainment $200 million to maintain World of Warcraft, Blizzard Chief Operating Officer Paul Sam revealed during Activision Blizzard's Analyst Day. The expenditures consist of infrastructure costs, content development, and most costly is its customer service department, which is open to customers from all around the world 24 hours a day.

According to Sam, the expenditures were well worth it and allowed WoW's Burning Crusade expansion pack to sell 2.4 million copies within the first 24 hours. This, according to the company, makes it the fastest selling PC game of all time.

The company expects the next WoW expansion, Wrath of the Lich King, to take the top sales spot once again when it launches on November 13 in the US/Europe and November 14 in Australia.

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that's a lot of money.

 

[Kisame]

I agree with you DS.
That is a TON of money!

 

[GAMER_NOW]

That is a lot of money. WoW must make a lot of money to cover that cost.

 

[timster0]

Wow must make a ton of cash, 15$ a month with the 6 or 7 million players = BIG CASH!

 

[GAMER_NOW]

QUOTE (timster0 @ September 18, 2008 06:57 pm) Wow must make a ton of cash, 15$ a month with the 6 or 7 million players = BIG CASH!
If there really are 6 mill active players and they each pay $15 a month the... 15x6,000,000 is 90,000,000.

And that is excluding costs to buy the game and the expansions.

 

[froggyboy604]

Wow, blizzard makes a lot of cash since they have so many subscribers. That's a huge bill.