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Xiaomi lived up to its proper pronunciation on Wednesday by showing the world how to properly celebrate your birthday. As part of a fan festival to commemorate its fifth birthday, Xiaomi (pronounced “SHOW mee”) ran a 12-hour flash sale that ended up selling more than 2.1 million smartphones via Mi.com, its consumer-facing online store – good for a new Guinness World Record.
“The tech firm’s direct-to-customer website Mi.com store managed to sell an incredible 2,112,010 handsets over the course of its birthday, setting a new record for most mobile phones sold on a single online platform in 24 hours,” according to the Guinness World Records website.
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Wow, 2.1 million smartphones in 24 hours is a lot of smartphone sold in a day.
“The tech firm’s direct-to-customer website Mi.com store managed to sell an incredible 2,112,010 handsets over the course of its birthday, setting a new record for most mobile phones sold on a single online platform in 24 hours,” according to the Guinness World Records website.
Read more
Wow, 2.1 million smartphones in 24 hours is a lot of smartphone sold in a day.