40% of Steam Games Failed to Make Even $100

[Demon_Skeith]

According to research by Gamalytic, 40% of the total releases on Steam this year generated less than $100, which is the amount developers pay Valve to list a game on the platform. Hence, most passion projects by indie devs are failing to get off the mark.


According to estimates, over 13K titles have been released on Steam in 2025, meaning over 5000 games have failed to bring in even $100. In addition, 65.9% of Steam games this year made less than $1,000, while almost half of the platform’s 2025 library has sold less than 100 copies.


To further highlight the difference between the bottom and top half of developers, the games in the lowest 30% based on revenue made only $37 combined. Only 8% of the projects launched on the platform this year were able to make over $100K, which accounts for barely more than 1,000 titles.

Source

 

[froggyboy604]

Hopefully, more Steam game makers figure out a way to make more than $100 per year with their Steam games.

 

[Artisan Vistra]

Some steam games are lackluster and samey. However, I think there are a number of games that deserve a better chance.

 

[1stop]

I am not moved with this at all. These days, everybody are releasing games on Steam. No marketing, no fan base, just upload and hope for luck. I’ve seen people work hard for months and still barely get 10 downloads.

 

[froggyboy604]

I feel lowering the price of some more expensive PC Games could make some Steam games more profitable because more people can afford the game, and may more likely buy it.

 

[Grungie]

I feel lowering the price of some more expensive PC Games could make some Steam games more profitable because more people can afford the game, and may more likely buy it.

Honestly, the expensive ones are probably generating the most revenue. Not because of the price, but from being developed by big name developers.