Gamestop to shift focus away from video games?

Brunn

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Apparently Gamestop has decided that the video game business is getting too risky and has decided to shift more of it's focus towards selling mobile devices like tablets phones, and Apple devices.

As quoted in the article here: http://www.gamesindustry.biz/articles/2014-04-23-gamestop-3-0-pushing-company-beyond-games




At the same time GameStop is pushing into these new fields, the company plans to scale back its gaming operations slightly. In the current fiscal year, the company expects to shutter somewhere between 120 and 130 of its 6,457 gaming retail locations worldwide.

I guess they're feeling threatened by the likes of Best Buy and other similar stores? This possibly also stems from the efforts recent game developers have made to kill off the used product market- I'm guessing they want to cover more bases, just in case.




In the current fiscal year, GameStop plans to open between 200 and 250 Spring Mobile stores, more than doubling the 164 locations it had last year. Simply Mac will see another 20-25 stores added in markets underserved by Apple's own retail chain, bolstering its 23 existing stores. Meanwhile, GameStop is expecting to add another 100 to 150 Cricket locations to the 31 it was running at the end of its last fiscal year, potentially quintupling its footprint in the pre-paid wireless market. Between all its stores, Raines said GameStop is already the third-largest and fastest-growing AT&T retailer in the US.

Honestly, I only care about the gaming devices and games, and mostly used ones at that. I can't imagine I'd ever have a reason or want to go into Gamestop branded mobile store, much less Apple (which I despise). Tablets and whatnot aren't exactly something I shop for frequently... It's more like a section of Best Buy I walk through because I'm there to look at games already. I'm unimpressed I guess- it seems like an iffy market to get into, especially if you're planning on opening stores that cater only to mobile devices. How frequently do people really go into stores like that to make a quick purchase?

The end of the article itself even has an interesting tidbit about the slideshow they presented when they made this announcement, about how the companies they looked too when deciding to expand into other markets eventually left their original market. Are they thinking of eventually moving out of the video game business altogether??

What do you guys think of this move? Seem like a wise plan? Think they're going to move to be more like Best Buy and other 'everything electronics' stores? Do you already hate Gamestop for some reason?
 
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No! GameStop is the only gaming store within miles from where I live. Now what am I going to do? Get crap deals at Wal-Mart? :( Well I guess they're considered normal deals, but still. I feel like it'll be more of a failure. The phone/tablet business isn't as big as the gaming one. I mean sure people buy them, who has ever said, "I'm going to buy a new phone and/or tablet. Let's go to anywhere that's not a specified store like Verizon, Apple Store, Best Buy, etc." It's too risky and they'll go out of business for sure.
 
Eh I'm fine with them leaving. They charge way too much and pay way too little for used games. None of the money even makes it to the developer so buying used is actually hurting the industry. I also imagine they make a lot more profit on selling used tablets and cellphones.
 
Eh I'm fine with them leaving. They charge way too much and pay way too little for used games. None of the money even makes it to the developer so buying used is actually hurting the industry. I also imagine they make a lot more profit on selling used tablets and cellphones.


^This.
 
While I can agree that selling used games is probably bad for the market in general (despite buying them fairly frequently) I do disagree with how everyone claims that they pay way to little for used games. They're there to provide a convenience. If you want top dollar for your game, you're at liberty to sell it on your own. It's just like how yeah, you can buy a 24 pack of soda at the grocery store and get a better value, but you can buy one that's cold and ready to go for a little bit more at a convenience store. Your not supposed to be selling games for a profit at a Gamestop, just getting a quick buck on stuff you don't need anymore. I've never had qualms about selling my games to Gamestop; it's better than them sitting around unused at my house, or stuck in the perpetual cycle of 'but I could sell it on eBay for more'!
 
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That's odd. Would've never expected Gamestop to move away from selling games. I guess Steam, Origin, etc must be hurting their sales due to the convenience of being able to buy new games from one's home. I haven't gone out to buy a game since January and before that it was probably last summer.
 
Oh boy. Another business ruined by moving to a completely different industry than the one it started in.

And let's face it, we need more focus on video games in stores now, not less.
 
I saw this coming when they started taking used phones and tablets.
 
How is the video game business risky?

I don't see why they would get out of the video game business. If you didn't like being in that business, why'd you get into it in the first place?
 
The used game business is declining, that's what the risky part is I believe.



I sure as hell hope not. I can't afford to buy all of my games new.

Exact reason I got a PS4 and refuse to support Microsoft this generation after what they pulled.
 
Microsoft was attempting to move to a Steam model, or at least that's what one of their platform developers said they were moving towards. Unfortunately they completely botched the presentation of it and nobody bought it.
 
Microsoft was attempting to move to a Steam model, or at least that's what one of their platform developers said they were moving towards. Unfortunately they completely botched the presentation of it and nobody bought it.



The difference is, Microsoft wouldn't use Steam's pricing or have the sales steam has to make up for losing used games.
 
I dunno, Microsoft might actually have done that.

Their Games for Windows Live started out like their Xbox Live service and it was a complete disaster. Eventually they reverted to a Steam-like model (I got Bioshock for $1) but by then it was too late. Their catalog of games was too small with almost no exclusives (the only thing keeping Origin afloat) and Steam was behemoth they couldn't challenge. I believe they saw that success and decided they'd try to flip it around and knock Sony out of the console space. Microsoft just didn't sell it well and journalists knew negative news would trump any type of positive news so they ran with the story of Microsoft being anti-consumer rather than digging deep to find the benefit. Gamers love a good roasting more than fans of any other medium so everyone jumped on Microsoft.
 
I dunno, Microsoft might actually have done that.

Their Games for Windows Live started out like their Xbox Live service and it was a complete disaster. Eventually they reverted to a Steam-like model (I got Bioshock for $1) but by then it was too late. Their catalog of games was too small with almost no exclusives (the only thing keeping Origin afloat) and Steam was behemoth they couldn't challenge. I believe they saw that success and decided they'd try to flip it around and knock Sony out of the console space. Microsoft just didn't sell it well and journalists knew negative news would trump any type of positive news so they ran with the story of Microsoft being anti-consumer rather than digging deep to find the benefit. Gamers love a good roasting more than fans of any other medium so everyone jumped on Microsoft.


I dunno, at least during the previous generation they were much more... money grabby? I love the Playstation store and it's paid for Pro service thing as well, awesome deals and fantastic free games. It's a great service, but Microsoft at least then didn't have anything to compete with it. I never understood why anyone would go with Xbox when the PS3 had almost the same game library and better/cheaper services to boot. I don't know if they can recover after basically being out of the fight for too long... Microsoft just never seems like a good value. (Plus, I'll never forgive them for finally making a new Zoo Tycoon game, then only making it for Xbox One. Never.)

I'm not sure if the used game business is actually declining though. It seemed in jeopardy after a few companies tried to make it to where their games can't be resold, but all those efforts seem to come up against a massive community backlash every time. I haven't seen any numbers on this, but for console gamers I'd imagine the used game business is fine? Most eshops don't seem to have a significant enough discount for most people to justify buying there unless they're in love with the digital format or it's a massive sale (And that generally doesn't cover newer releases), and with nice options like the week long guarantee from Gamestop to where if you don't like it you can return it for a refund, or being able to earn points towards coupons and rewards, buying used (or at least physical) makes more sense.
 
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