Read from automaton media:
An unannounced game project by Koei Tecmo Games, tentatively titled FUJI, has been revealed through an official list of projects selected by Japan’s Ministry of Economy, Trade and Industry (METI) for the “IP360” initiative.
IP360 is a government program launched in March 2026 aimed at supporting the creation of new IPs in the fields of popular Japanese cultural exports like video games, manga and anime. The initiative provides subsidies and support for the development of original IPs and (or) their global distribution, with the aim of growing Japan’s domestic content industry.
The new list published by METI discloses the names of companies that have been approved for subsidies under IP360 so far, with some of the listings also providing information on specific projects. Such is the case for Koei Tecmo Games, which, according to the document, has been selected by METI to receive support for “the development of the new game FUJI (working title).”
Details about the game itself remain sparse, but according to the description, it’s a completely original IP that leverages Koei Tecmo’s expertise in “Oriental-style aesthetics and action games.” With this project, Koei Tecmo is targeting a “worldwide hit and broad IP expansion driven by the game itself.”
The keywords “oriental aesthetics” and “action” bring to mind Koei Tecmo IPs like Dynasty Warriors, Wo Long and Rise of the Ronin, but given that FUJI will be an all-new franchise, the upcoming title might take a direction we haven’t seen before.
Alongside Koei Tecmo, other major domestic game companies like Konami, Square Enix and Sega have also been chosen for METI’s IP360 initiative.
An unannounced game project by Koei Tecmo Games, tentatively titled FUJI, has been revealed through an official list of projects selected by Japan’s Ministry of Economy, Trade and Industry (METI) for the “IP360” initiative.
IP360 is a government program launched in March 2026 aimed at supporting the creation of new IPs in the fields of popular Japanese cultural exports like video games, manga and anime. The initiative provides subsidies and support for the development of original IPs and (or) their global distribution, with the aim of growing Japan’s domestic content industry.
The new list published by METI discloses the names of companies that have been approved for subsidies under IP360 so far, with some of the listings also providing information on specific projects. Such is the case for Koei Tecmo Games, which, according to the document, has been selected by METI to receive support for “the development of the new game FUJI (working title).”
Details about the game itself remain sparse, but according to the description, it’s a completely original IP that leverages Koei Tecmo’s expertise in “Oriental-style aesthetics and action games.” With this project, Koei Tecmo is targeting a “worldwide hit and broad IP expansion driven by the game itself.”
The keywords “oriental aesthetics” and “action” bring to mind Koei Tecmo IPs like Dynasty Warriors, Wo Long and Rise of the Ronin, but given that FUJI will be an all-new franchise, the upcoming title might take a direction we haven’t seen before.
Alongside Koei Tecmo, other major domestic game companies like Konami, Square Enix and Sega have also been chosen for METI’s IP360 initiative.
