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Sony Computer Entertainment America (SCEA) today announced that PSPgo system (PSP-N1000) is now available in North America for $249.99 (MSRP). An evolution of the PSP platform, the PSPgo system is specifically suited to the lifestyle of today's consumers who prefer digital entertainment. To support the PSPgo system and all existing PSP models, SCEA now offers 16,000 pieces of digital content for PSP owners on PlayStation Network, from blockbuster games to hit movies and popular TV shows. A tidal wave of new digital content will launch today, including the highly anticipated Gran Turismo from Polyphony Digital, Electronic Arts' Tetris, which will be placed in the new "minis" section on PlayStation Store, and titles from key franchises such as God of War, Madden NFL, and Star Wars Battlefront. Additionally, thousands of movies and TV shows will be available for download, including new episodes from the fall TV season, the day after they air.
The ultimate gaming and entertainment device, the PSPgo system features a sleek pocket-sized design that's more than 50 percent smaller and more than 40 percent lighter than the original PSP-1000. PSPgo incorporates a sliding screen that is both practical for the system's space-saving design and aesthetically appealing. The PSPgo system is designed for the portable digital lifestyle, offering 16GB of internal flash memory to store plenty of games, videos, music, and photos. The system also offers expandable storage through a slot that fits a Memory Stick Micro, an ultra-small card the size of a thumbnail with a current capacity of up to 16GB. The current PSP-3000 and the UMD format will continue to be available, providing consumers with the option to choose the PSP that's right for them.
"We've been saying that 2009 is the year of the PSP platform, and with today's launch of the PSPgo system along with the flood of PSP digital content now available on PlayStation Network, we're delivering on that promise," said Peter Dille, senior vice president, marketing and PlayStation Network, SCEA. "The consumer appetite for digital content continues to grow, and PSPgo is the first dedicated gaming handheld to fully address the demand for an all-digital entertainment device."
The PSP go system will be available in "Piano Black" and "Ceramic White," and will include a demo of popular rhythm action title Patapon 2 pre-loaded onto the system's memory. In addition, a pre-loaded interactive ESRB application explains ESRB Ratings and Content Descriptors and provides instructional videos on how to setup the PSPgo's parental controls.
Consumers will be able to download games and entertainment content from PlayStation Store directly onto their PSPgo system via Wi-Fi; through a PC using the Media Go application; or by transferring from a PS3 system. The Media Go application has been updated with a new look and feel, offering an enhanced shopping experience. PSP owners can visit us.playstation.com/psn/mediago to download Media Go and for more details.
In addition, participating retailers will be selling PlayStation Network Game Cards beginning with the launch of PSPgo. These cards will provide consumers an additional option to purchase their favorite digital games at retail, and the initial lineup of cards includes Daxter, God of War: Chains of Olympus, Gran Turismo, MotorStorm: Arctic Edge, among others. The PlayStation Network Game Cards complement the PlayStation Network Cards currently available in $10, $20 and $50 increments.
Launch content
* New PSP titles - Virtually all PSP titles launching on UMD moving forward will also be available for the PSPgo system. Titles launching today include the PSP system's debut of the best-selling racing franchise, Gran Turismo, along with MotorStorm: Arctic Edge and Beaterator. Other key titles launching soon from first-party and publishing partners include Assassin's Creed Bloodlines, BUZZ Master Quiz, DISSIDIA: FINAL FANTASY, Grand Theft Auto Chinatown Wars, Jak & Daxter: The Lost Frontier, LittleBigPlanet, NBA 10 The Inside, SOCOM: Fireteam Bravo 3 and Star Wars Battlefront: Elite Squadron.
* PlayStation Network Exclusives - PixelJunk Monsters Deluxe will be launching today; additional PlayStation Network exclusives launching this holiday include Fat Princess: Fistful of Cake and LocoRoco: Midnight Carnival.
* "minis" - These bite-sized games offer a more casual experience, ideal for quick gameplay sessions on-the-go. Key titles launching today include Tetris and Fieldrunners.
* UMD Legacy titles - More than 150 titles previously released on UMD are now available, including recent releases such as Madden NFL 10, Soulcaliber Broken Destiny, and Tiger Woods PGA Tour 10.
* PSone Classics - More than 60 classic PSone titles are now available for download.
* Videos - 2,300 movies and 13,000 TV shows are now available from major studios and content partners.
Marketing Campaign
To support the launch of the PSPgo system, an aggressive marketing campaign will deliver broad awareness of the sleek new device, while educating consumers about the all-digital focus. The campaign will leverage a variety of media, including national television, print, online, out-of-home, promotional support, and dedicated point-of-purchase displays and merchandising efforts at retail. A TV spot began airing nationally this week on national primetime and cable, and additional awareness will be driven out-of-home through wild postings, bus shelters, and other outdoor media in New York and Los Angeles. The PSPgo system also will be integrated within PlayStation Home, the 3D social gaming community for PS3 users, driving additional awareness of PSPgo among the loyal PlayStation fan base.
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anybody getting this?
The ultimate gaming and entertainment device, the PSPgo system features a sleek pocket-sized design that's more than 50 percent smaller and more than 40 percent lighter than the original PSP-1000. PSPgo incorporates a sliding screen that is both practical for the system's space-saving design and aesthetically appealing. The PSPgo system is designed for the portable digital lifestyle, offering 16GB of internal flash memory to store plenty of games, videos, music, and photos. The system also offers expandable storage through a slot that fits a Memory Stick Micro, an ultra-small card the size of a thumbnail with a current capacity of up to 16GB. The current PSP-3000 and the UMD format will continue to be available, providing consumers with the option to choose the PSP that's right for them.
"We've been saying that 2009 is the year of the PSP platform, and with today's launch of the PSPgo system along with the flood of PSP digital content now available on PlayStation Network, we're delivering on that promise," said Peter Dille, senior vice president, marketing and PlayStation Network, SCEA. "The consumer appetite for digital content continues to grow, and PSPgo is the first dedicated gaming handheld to fully address the demand for an all-digital entertainment device."
The PSP go system will be available in "Piano Black" and "Ceramic White," and will include a demo of popular rhythm action title Patapon 2 pre-loaded onto the system's memory. In addition, a pre-loaded interactive ESRB application explains ESRB Ratings and Content Descriptors and provides instructional videos on how to setup the PSPgo's parental controls.
Consumers will be able to download games and entertainment content from PlayStation Store directly onto their PSPgo system via Wi-Fi; through a PC using the Media Go application; or by transferring from a PS3 system. The Media Go application has been updated with a new look and feel, offering an enhanced shopping experience. PSP owners can visit us.playstation.com/psn/mediago to download Media Go and for more details.
In addition, participating retailers will be selling PlayStation Network Game Cards beginning with the launch of PSPgo. These cards will provide consumers an additional option to purchase their favorite digital games at retail, and the initial lineup of cards includes Daxter, God of War: Chains of Olympus, Gran Turismo, MotorStorm: Arctic Edge, among others. The PlayStation Network Game Cards complement the PlayStation Network Cards currently available in $10, $20 and $50 increments.
Launch content
* New PSP titles - Virtually all PSP titles launching on UMD moving forward will also be available for the PSPgo system. Titles launching today include the PSP system's debut of the best-selling racing franchise, Gran Turismo, along with MotorStorm: Arctic Edge and Beaterator. Other key titles launching soon from first-party and publishing partners include Assassin's Creed Bloodlines, BUZZ Master Quiz, DISSIDIA: FINAL FANTASY, Grand Theft Auto Chinatown Wars, Jak & Daxter: The Lost Frontier, LittleBigPlanet, NBA 10 The Inside, SOCOM: Fireteam Bravo 3 and Star Wars Battlefront: Elite Squadron.
* PlayStation Network Exclusives - PixelJunk Monsters Deluxe will be launching today; additional PlayStation Network exclusives launching this holiday include Fat Princess: Fistful of Cake and LocoRoco: Midnight Carnival.
* "minis" - These bite-sized games offer a more casual experience, ideal for quick gameplay sessions on-the-go. Key titles launching today include Tetris and Fieldrunners.
* UMD Legacy titles - More than 150 titles previously released on UMD are now available, including recent releases such as Madden NFL 10, Soulcaliber Broken Destiny, and Tiger Woods PGA Tour 10.
* PSone Classics - More than 60 classic PSone titles are now available for download.
* Videos - 2,300 movies and 13,000 TV shows are now available from major studios and content partners.
Marketing Campaign
To support the launch of the PSPgo system, an aggressive marketing campaign will deliver broad awareness of the sleek new device, while educating consumers about the all-digital focus. The campaign will leverage a variety of media, including national television, print, online, out-of-home, promotional support, and dedicated point-of-purchase displays and merchandising efforts at retail. A TV spot began airing nationally this week on national primetime and cable, and additional awareness will be driven out-of-home through wild postings, bus shelters, and other outdoor media in New York and Los Angeles. The PSPgo system also will be integrated within PlayStation Home, the 3D social gaming community for PS3 users, driving additional awareness of PSPgo among the loyal PlayStation fan base.
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anybody getting this?
