Just read from dualshockers on it:
In a new piece from Japanese publication Nikkei, Mario creator and famed developer Shigeru Miyamoto stated how he wants the gaming company Nintendo as big as Disney one day and for Mario to take over as the most recognized global icon. However, the biggest obstacle standing in the way of that goal — at least as Miyamoto puts it — are parents themselves.
According to Miyamoto: “Many parents want to keep their children from playing video games. But these same parents have no problem allowing them to watch Disney movies. This contradiction bothers Miyamoto and could thwart his plans to topple Mickey. We cannot seriously challenge [Disney] unless parents start feeling comfortable about their children playing Nintendo.”
Miyamoto feels his character can just about hold its own against Disney’s Mickey Mouse — the entertainment giant’s iconic mascot — in regards to its cultural impact and financial success. But he still thinks he has a long way to go before Mario becomes as thoroughly ingrained in minds of billions around the world as Mickey has, a journey that may take generations.
In a new piece from Japanese publication Nikkei, Mario creator and famed developer Shigeru Miyamoto stated how he wants the gaming company Nintendo as big as Disney one day and for Mario to take over as the most recognized global icon. However, the biggest obstacle standing in the way of that goal — at least as Miyamoto puts it — are parents themselves.
According to Miyamoto: “Many parents want to keep their children from playing video games. But these same parents have no problem allowing them to watch Disney movies. This contradiction bothers Miyamoto and could thwart his plans to topple Mickey. We cannot seriously challenge [Disney] unless parents start feeling comfortable about their children playing Nintendo.”
Miyamoto feels his character can just about hold its own against Disney’s Mickey Mouse — the entertainment giant’s iconic mascot — in regards to its cultural impact and financial success. But he still thinks he has a long way to go before Mario becomes as thoroughly ingrained in minds of billions around the world as Mickey has, a journey that may take generations.
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