Dissapointing for the small percentage of people who play Xbox in Asia. Consoles don't really do very well in Asia except for Japan.
A lot of non-Japanese Asian people play mostly online PC games like MMORPG, and RTS like Star Craft since I mostly read about Asian people getting addicted to an online MMORPG, or buying very expensive items in an Online RPG.
The South Koreans play mostly PC games like Star Craft 1-2, Diablo, and MMORPGs. In South Korea, if you are great at Star Craft, you can enter Star Craft tournament to win trophies, and prize money.
I think it is the same for China, Hong Kong, and other countries in Asia where PC gaming is number 1. North Korea and China never had modern consoles shipped to their country because of a console ban.
Plus, a lot of console games like RPG, game menus, and the user interface are in english, so there maybe very few english games translated into Chinese, Korean, and other Asian languages, but with PC games, it is easier for local companies or fans to make language packs, subtitles and audio dubs for PC games made in English because the PC is an Open and hackable platform where you can change language files easily with programs, and hacks/mods.
Mobile Gaming on Google Android, and Apple's iOS iPhone, and iPad is also very popular in Asia since a lot of Asians in South Korea have high end faster smartphones like the Samsung Galaxy S4, iPhone 5, and HTC One X which can play all modern mobile games like Shadow Gun, Asphalt 7, and The Bards Tale.